Focus and Scope

The journal Sinergy in Economic and Business Management (SEBM) is dedicated to publishing high-quality research that spans a diverse range of topics within the fields of economics and business. The focus and scope of the journal include, but are not limited to, the following areas:

  • Economics

    • Macroeconomic and microeconomic analysis
    • Economic policy and development
    • Global and regional economic trends

  • Business Strategy

    • Strategic management and business planning
    • Competitive analysis and industry dynamics
    • Corporate governance and sustainability

  • Financial Management

    • Corporate finance and investment strategies
    • Financial markets and institutions
    • Risk management and financial decision-making

  • Organizational Behavior

    • Leadership and management practices
    • Organizational culture and employee engagement
    • Human resource management and organizational development

  • Marketing

    • Marketing strategies and brand management
    • Market research and consumer insights
    • Digital marketing and social media strategies

  • Consumer Behavior

    • Consumer decision-making processes
    • Behavioral economics and psychology in marketing
    • Customer experience and satisfaction

  • Digital Marketing

    • Online marketing strategies and analytics
    • E-commerce and digital business models
    • Social media marketing and digital branding

  • Entrepreneurship

    • Startup ecosystems and innovation
    • Entrepreneurial finance and venture capital
    • Social entrepreneurship and ethical business practices

Sinergy in Economic and Business Management (SEBM) is committed to contributing to the advancement of knowledge and fostering meaningful discussions among scholars, practitioners, and policymakers in the fields of economics and business management.