Vol. 1 No. 2 (2024)

Building upon the foundation established in our inaugural issue, Volume 1, Number 2 of the Synergy in Economic and Business Management (SEBM) journal continues to delve into the complexities of the modern business landscape. This issue further explores the theme of "Navigating the Disruption: Strategies for a Dynamic Business Environment," with a specific focus on business and marketing related to artificial intelligence. By examining these critical issues, this edition of SEBM aims to provide valuable insights for academics, practitioners, and policymakers alike.